Haley Grace Handy
Senior Administrative Manager | GoFranchise Holdings, Inc.
As Senior Administrative Manager at GoFranchise, Haley Grace Handy is the operational engine behind the company’s technology, systems, and structure. She oversees and implements all software, processes, and procedures across the organization—including the CRM, Marketing Machine, and training systems—ensuring the team runs efficiently and stays on the cutting edge of automation and organization.
Haley’s journey in business began early in the family restaurant in Apopka, Florida, where she served as Catering Manager. There, she developed strong leadership and organizational skills while managing event menus, logistics, and presentation—creating unforgettable experiences for guests in the community.
After the family sold the restaurant, Haley relocated to New Jersey with her father, GoFranchise founder Mike Handy, to work for the International Franchise Professionals Group (IFPG)—the world’s largest franchise consultant network.
Starting as a lead generation specialist, she quickly became known for her deep understanding of CRM technology and her ability to enhance and teach complex systems to others. When GoFranchise was founded, Haley joined as one of the company’s first team members and has since played a critical role in its growth and success. Her combination of technical skill, process-driven mindset, and positive energy continues to shape the infrastructure and efficiency that GoFranchise is known for today. Outside of work, Haley is a dedicated foster mom for rescued cats, an avid darts player, and a frequent music festival attendee alongside her brothers. She also enjoys cruises and is often the life of the party—especially when the dance floor opens at the dance party.