The Exercise Coach Franchise
The Exercise Coach is the nation's largest personal training franchise, focused on high-income clients over 50. Small private studios fit in office or retail spaces, with one-on-one coaching and fitness technology. Semi-passive ownership is possible in a growing demographic.
Investment and key facts
- Industry: Fitness
- Minimum investment: $262,735
- Maximum investment: $481,369
- Founded: 2000
About The Exercise Coach
Join the nation's largest personal training franchise, targeting high-income clients over 50. Each small, private studio (1,000-2,000 sq ft) fits in office or retail spaces. Our unique model offers one-on-one training with trained exercise coaches, using cutting-edge fitness technology. Catering to busy professionals and retirees, our average client is 55, seeking effective workouts without crowded gyms. With an initial investment of around $250k, low buildout costs ($20k-$30k), and affordable rents (Avg $3,100/month), enjoy strong returns. Transform lives with just 2 weekly 20-minute sessions using exclusive equipment and personalized coaching. Progress is tracked for each client, ensuring measurable results. Become a part of The Exercise Coach and revolutionize fitness for an underserved market! KEY TRAITS of the business model: Investment Level: $262,735 - $481,369 Break-Even: units can reach break-even quickly with a relatively low number of members. Far below membership numbers required by even smaller gym concepts. Typically in the 60-100 client range which can be achieved within the first 6 months in many cases. Claims made to educate consultants - not to share with candidates but they will hear this during validation. Lifestyle opportunity: Owner-operator or Executive Ownership. A majority of our franchisees are multi-unit developers. We also have a decent number of very successful and satisfied owner-operators. Exclusive Technology and Protected Territory Extends to this as well NEW SERVICES ADDED! Assisted Stretch and Balance/Brain Training Program. Large Revenue increase for Franchisees (Mostly profit with little overhead)